THE WOSUP STORY.

It started at the footy with a simple idea to reuse their plastic cups.

WOSUP (War On Single Use Plastic) exists to help address one of the greatest environmental problems facing the world today. Too much plastic! 

WOSUP founders Karl Page and Martin Salter (two self-professed footy guys), were drinking beers at a Swans VS Gold Coast game. They found themselves sitting in a sea of plastic cups. They began re-using their plastic cup and discussing alternative solutions. WOSUP was born.

Established in 2018, WOSUP is a social impact enterprise. It is dedicated to making a difference to our environment by providing non-plastic alternatives to single use plastic. WOSUP Cups and integrated services are perfect for major events, stadiums, festivals, clubs, pubs as well as home entertaining, outdoors, camping, fishing, picnics, parties and traveling.

We can all agree that globally we are polluting our land, our waterways and our oceans with plastic. Finding substitutes and changing materials wherever possible is part of the solution.

WOSUP’s 425ml Schooner Cup, 285ml Mini, Wine Goblets and Coffee Cups are made from lightweight stainless steel. With a high collectability value, they are premium, durable, reusable products. The added benefit of stainless steel is that it keeps drinks extra chilled – a cold one at the footy, on a picnic or at a BBQ has never tasted so good!

In addition, WOSUP offer a range of aluminium products for large scale events providing a cheaper but less durable reusable alternative.

WOSUP products and logistics provide both our business partners and customers with a great experience. And most importantly, customers know they’re doing something positive for the planet, which provides a bonus feel-good factor.

WOSUP Australia Pty Ltd was founded by Martin Salter and Karl Page, with Edward Abbott joining as a key partner from the global sporting industry. Most recently, Kate Joseph, Sean Crowe-Maxwell and Andy Marinos joined the WOSUP family. Our founders, event partners and team bring a depth and breadth of knowledge and experience; united in being an effective force for positive change.

WOSUP is based in the Australian heartland of sustainability, Byron Bay, NSW.

THE DIRECTORS
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MARTIN SALTER
Co-Founder & Managing Director
30 years in commercial, media and infrastructure
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KARL PAGE
Co-Founder & COO
30 years in production, product design and operations
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EDWARD ABBOTT
Director
25+ years in Sports & Entertainment
EXECUTIVE TEAM
KATE JOSEPH
Marketing & Digital Director
20+ years Fashion & Lifestyle Retail Marketing
SEAN CROWE MAXWELL
Sales Director
25+ years of leadership roles in FMCG, Hospitality, and Services industries
STRATEGIC ADVISORS
ANDY MARINOS
Strategic Advisor; USA, EU AND JAPAN Markets
Non-Executive Director, 20+ years in broadcasting, commercial and sports administration
MARKET TERRITORIES

ASIA PACIFIC

USA, EU AND JAPAN MARKETS

UK/EUROPE